This week in the information store we are promoting business start-up and entrepreneurship. One of the world’s most successful self-made billionaires is Mark Zuckerberg, the founder of Facebook.
Facebook is currently used regularly by around 1.3 billion people and is the largest social networking platform on the internet. With easy phone access and with a large proportion of people spending the majority of their day at a computer, it becomes all too easy to quickly check your Facebook. However, believe it or not, there once was a time when the interacting with each other was done in person or over landlines and it was only back in 2003 that Facebook began to take shape. The Social Network tells an over dramatized account of what happened.
After being dumped by his girlfriend, Erica Albright (Rooney Mara) a disgruntled and slightly intoxicated Mark Zuckerberg (Jesse Eisenberg) retires to his dorm room at Harvard University. He sits himself at his computer and rudely blogs about his now ex-girlfriend. He then, in the space of a few hours, creates a website called Face Mash which takes the photos of every female student in Harvard and asks you to rate which one is more attractive. The website, exclusive to Harvard students received so much traffic the network crashed and Zuckerberg had put himself on the map and attracted the attention of Tyler and Cameron Winklevoss who recruit Mark to make a dating website for them called the Harvard Connection. However, Mark has a different idea in mind and adapts their idea into his own and comes up with The Facebook, strictly for use at Harvard schools which allows users to create an online profile and interact with each other.
With his best friend Eduardo (Andrew Garfield) by his side, the success of The Facebook rapidly increases as demand begins to outstretch the Harvard community to other Universities in America. The Winklevoss’ outraged at the success of something they deem to be their idea file a law suit against Mark once The Facebook starts generating revenue and global interest. With a little helping hand from Sean Parker (Justin Timberlake) the co-founder of music sharing site Napster, he drops the ‘The’ and Facebook was born. What follows is the various law suits filed against Zuckerberg, one from the Winkelvoss’ and the other from best friend Eduardo, who also suffered at the hands of Zuckerberg’s growing success. The business expands so quickly that Zuckerberg becomes a millionaire almost overnight when the amount of Facebook users surpasses 500 million.
The real Mark Zuckerberg has voiced his personal distaste at the way in which David Fincher’s imagining of real life events are massively over dramatized and in fact a lot of what is depicted is a false representation of actual events. The films writer, Aaron Sorkin, spoke of how the quality of the story took president over the depiction of actual events, which is why The Social Network is merely BASED on actual events. However, despite this, the film was a great success and was nominated for 8 Academy Awards, 3 of which it won. It also won Best Motion Picture, Drama at The Golden Globes and the BAFTA for best directing.
With a knock-out soundtrack by Nine Inch Nails’ Trent Reznor, snappy, intelligent dialogue and a captivating story The Social Network cleverly demonstrates the unglamorous side to success. As the films tagline states; you don’t get to 500 million friends without making a few enemies.
Further Reading in the Information Store
The Social Network by David Fincher – DVD ZONE – 791.43 S
Mark Zuckerberg: Inside Facebook DVD – BOOK ZONE – 004.69
Check out our display of business start-up books by the issue desk for more inspiration!